If your goal is to easily identify toxic backlinks, Ahrefs may not be the right fit for you. Enter a few keywords, then hit “By pages” in the “Traffic share” section on the left menu. Spy on your competitor’s organic traffic and rankings. Domain Rating (DR) shows the level of strength of a website’s backlink profile. It is very important for you to make your trust in the industry. So both are types of search engine. Use it to check your backlinks and survey your content. Services. It does not consider factors like age of the domain, traffic of the website, and spam links on the website. How to check pages for HTTP status codes in Site Explorer. Ahrefs is More User-Friendly. Standard and Advanced profiles come in at $199 and $399 respectively, while Enterprise subscriptions cost $999 per month. Unfortunately, Ahrefs recently switched over to usage-based pricing. How does Ahrefs DR compare to Moz DA? When comparing Ahrefs DR to Moz DA, it is important to note that both metrics aim to measure the authority and strength of a. In comparison, additional users purchased in new plans do increase subscription. All base subscription plans come included with 1 power user. 1. When it comes to choosing between Ahrefs and SE Ranking, the decision largely depends on your specific needs, budget, and level of SEO expertise. How does Ahrefs DR compare to Moz DA? When comparing Ahrefs DR to Moz DA, it is important to note that both metrics aim to measure the authority and strength of a website's backlink profile. Ahrefs Website Authority Checker. A website with a higher DR score indicates a website with a high-quality backlinks profile. Ahrefs has been a must-have in my marketing toolkit for many years. MonsterInsights ranks highest in Best Google Analytics WordPress Plugins for 2023 whereas Ahrefs is ranked highest in Best Keyword Research Tools 2023 Compared (Free & Paid). They would not give it all away, of course. Go to Site Explorer > Overview > General > and tick the Organic traffic value box: If you have Weekly or Monthly selected in this graph's frequency, you need to click Avg. I used to. , Domain Rating). Focus on topical mesh first :) I use Ahrefs DR for clients and Moz DA plugin just for my own quick reference when on SERPs. You can add up to 10 URLs, but do ensure that you enter one URL per line, like this: Click on the “Check Rating” button. Tools. By comparison, Ahrefs has a Google keyword database of 17. Domain Authority and domain rating, both are correct in their own way. You can spot it in nearly every tool and report within our platform. UR and DR. Domain Rating (DR) Ahrefs Rank. It's essentially a less granular version of Ahrefs Rank (AR). compared to Ahrefs’s DR of 94, and Moz’s referring domains of 1. AR ranks websites in the Ahrefs database by the size and quality of their backlinks, while Domain Rating shows the strength of a website’s backlink profile compared to others in the Ahrefs. It ranges from 0 to 100, with higher scores indicating stronger and more authoritative websites. If Ahrefs doesn't crawl the "hidden" websites, it won't take their SEO juice into account when calculating DR and PR. Compared to the DA metric from Moz, the DR metric from Ahrefs is. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. DR 20–40: 603 ref. , Domain. Semrush, Ahrefs. Ahrefs is a user-friendly, powerful solution for marketing professionals of all levels of experience. they all have their own algorithms and so does Google. This means you should judge a page or domain’s Authority Score in relation to similar websites in the same or. You can add up to 10 URLs, but do ensure that you enter one URL per line, like this: Click on the “Check Rating” button. ; SE Ranking for the best all-around SEO suite with more than 35 tools. Ultimate Guide and Review of Ahrefs for 2023. What is the Ahrefs Estimator? The Ahrefs Estimator is a tool developed by Ahrefs that predicts the potential organic search traffic a website can receive based on its Domain Rating. 4 billion of those keywords are for the US alone. The two primarily differ in their on-page SEO. " These people look for one or two centralized tools with a hundred different valuable features. Depending on the plan you purchase, a power user can use up to a different number of credits per month:. To view the DA of your website or your competitors, go to Backlinks Analytics in SEMrush. Ahrefs will also show you problems such as broken links that could hurt your ranking. But for bulk DR/DA/SEMrush data its good enough and affordable. Type in your domain name and click enter to see the results. That’s exactly what Ahrefs Link Intersect tool does. The company offers a website authority checker, where you can examine a similar metric to the “DA” from Moz. Once the data is retrieved, the tool presents it in a user-friendly format, allowing you to easily analyze and compare the DR scores of different websites. Comparing Website Authority Scores (DA vs DR vs AS) By Justin Mostly SEO stuff. It performs the same function as SEMrush’s Keyword Magic Tool. It is a paid SEO tool that offers several pricing plans to cater to the needs of different users. In the Wins by IP test, Ahrefs finds 216% more than Majestic SEO. 5/5 stars. Like other similar tools, it has both free and paid features. App comparison. High-DA BacklinksThey recently performed research comparing the quality of search traffic estimations from six different SEO tools. ” This means that the tool takes into account the backlink profile of a website, similar to what it does with the DR and UR. Image from Ahrefs, May 2022. Pick pricing plan which fits for your needs best. In their study, Ahrefs turned out to be the winner (with an average discrepancy of 22. So if you were to hide your PBN, it would help you in search since you allow Google to crawl it, but it would not help increase DR, DA, etc. Even Ahrefs recognise this limitation. I totally swiped the idea for this illustration from the geniuses at OpenView, sorry guys!) But unlike the other product-led companies I listed above, Ahrefs is also a textbook example of something called product-led storytelling, which is a term Victor Eduoh coined in his recent guest post on the OpenView blog. In terms of pricing, SpyFu is roughly 50% cheaper. (DA), the number of referring domains, and traffic. It looks like this: But that was my own definition. Let’s take a deeper look at each feature. DR (domain rating) is Ahrefs’ Domain Authority metric. In Ahrefs index, less than 1% of domains made up the DR 20-100 range, while 99. Both Moz DA and Ahrefs DR can be used to perform competitor analysis and identify potential backlink opportunities. Accuracy vs. This helps businesses understand their. While limited compared to a paid Ahrefs account, they’re still immensely valuable for anyone who’s. At $39/month, SpyFu costs much less than Ahrefs. Consider for example I ell you to measure the length of your room. But that hasn’t really helped its traffic. This article will review the features of both programs. Here is a quick summary of everything. Ahrefs is significantly lower. Real-life use cases. Number of backlinks. Identify link building opportunitiesThe CEO was also involved with some scandals, which led to even more links. That said: it’s not quite as feature-rich as Ahrefs. Although each of those instruments present insights into the general efficiency of a web site, it’s important to know the variations between them to make well-informed. The best backlink analysis tool strikes a balance between affordability and provided features. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. 4. 1; This leads me to believe that Ahrefs and Moz are placing a much greater weighting on homepage links, and having these can therefore artificially inflate your DR or DA scores. Create Linkable Assets Remove Toxic Backlinks Using DR to Analyze Your Competitors Identify Competitors with High DR Analyze Competitor Backlink Profiles. SpyFu is better for keyword research and competitor analysis. Simply enter a domain name to get the top-ranking keywords. 2. Google does consider links as a ranking factor, but it’s not the only factor. This tool is great for giving your insight as to how you compete against your competitors in terms of backlinks and traffic. This puts Ahrefs above Moz for this feature, especially since Ahrefs can also generate ranking reports the same as Moz. Semrush and Ahrefs provide lots of valuable suggestions with their site audit features. e. Here are our favorite 3: 1. Authority Score serves as an indicator of the overall quality of a domain or webpage. Ahrefs UR/DR: UR: 44 / DR: 60; Ahrefs reported # of keywords ranked in total: 468,000;. It can be used for keyword research, competitor analysis, and backlink monitoring. Yoast SEO is cheaper than Ahrefs. Backlinks count — shows you the number of inbound links pointing to a URL. Similar to search engines, we crawl the entire web 24/7 and store petabytes (1PB = 1000TB) of information about live websites – like how they link to each other and what keywords they rank for in search results. Type in your domain name and click enter to see the results. . e. They were spammy links from single-page domains with a respective DR score of 0. ; Mangools for an inexpensive software that does five things well: keyword research, ranking tracking, backlink analysis, SERP analysis, and site profiling. This metric has the highest correlation with rankings. There are two types of traffic estimation tools: Tools that estimate total traffic: Visitors to your website can come from all kinds of places: search engines; forums; social media; etc. Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. 8. Citation Flow (CF) and Trust Flow (TF) were created by Majestic, and like DR and UR, DA and PA, CF and TF use a scale from 0 to 100. Cost: Ahrefs is generally more expensive than Moz, with plans starting at $99 per month compared to $99 per year for Moz. Enter a competitor’s domain in the Target section. I will increase DR Ahrefs Domain Ratings by 60 with high DR SEO backlinks with Money Back Guarantee. Domain Authority and its page-level equivalent Page Authority – DA and PA – are two of the best-known and most respected metrics in the SEO industry, widely used to rate a domain or page's rankability. Whether you want to compare competitors, audit your own pages, or research potential. Here at Ahrefs, we have integrated keyword rank checking functionality into 3 core tools:. We use it for everything SEO-related. 3. Ahrefs’ SEO monitoring tools scan your website for the most common SEO issues and provide actionable feedback on your strengths and weaknesses. It's an all-in-one solution for your website SEO. Domain Rating (DR) is a ranking metric developed by Ahrefs which shows the strength of a website’s backlink profile on a scale of 1 to 100. In this video I do a very unscientific comparison of DA, DR and the Moz and aHrefs backlink crawlers. In this new guide you’ll learn everything there is to know about this popular SEO tool, including: Key features. Looks like your website has on-page optimization but no significant backlink profile. Ahrefs Domain Rating is often compared to other metrics such as Moz's Domain Authority (DA) and Majestic's Trust Flow (TF). In fact, both Semrush and Ahrefs have dominated the SEO tools market. , Domain Rating). The interface of Ahrefs is more user-friendly than the one from SEMRush. One that can make or break a use case for the tool. It is a paid tool and is considered one of the best SEO tools on the market. Check Domain Authority Ahrefs: Ultimate Guide for SEO Success 2024 What is Domain Authority and Why is it Important? Domain Authority (DA) is a metric developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). Data is prominent and their graphics make. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. Ahrefs DR, or Domain Rating, is a metric developed by Ahrefs to measure the authority and strength of a website's backlink profile. Ahrefs does have a free version, but it is only available to site owners. A high quality site may have a low rating if its not so old. Ahrefs shows from which sites the links come. With billions of keywords and indexed pages, Ahrefs is able to offer a. It was initially created by Moz; AHREFs and SEMRush launched their own equivalents. 00/month Pricing model: Free. Domain rating. Their database already has 20. Same with SEMRush. Ahrefs. Fine-tune these metrics; more peeps will discover your website, boosting traffic and business. Site Explorer’s Overview 2. Ahrefs suits small business owners, SEO professionals, and in-house marketers. Here's how it works: On this page, enter the URLs of the domains you want to check. Ahrefs gives you a platform to browse stuff when you use it. SE Ranking does have a free trial, though. This data is calculated in real-time from verified user reviews or editors rating if there isn't enough data for user rating. How to monitor recent ranking changes in Site Explorer. To do this, we can use two of Ahrefs’ core metrics: Keyword Difficulty and Traffic Potential. But at times I hear that ahrefs does not give us the accurate traffic. Hit “Compare”. Tutorials, FAQs and best practices with our WordPress Plugin. 33 per month when. Ubersuggest has a free version that is useful. What Ahrefs does is give users the ability to research and analyze their competitor’s backlinks, find the best keyword opportunities, track their rankings, and much more. Among them, Ahrefs stands out prominently. Site Explorer. Ahrefs’ Site Explorer is a tool that lets you see how your website is performing in the search engines. Ahrefs DR is calculated by analyzing the backlink profile of a website. DR is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. Ahrefs starts at $99/month. DR represents a domain’s backlink strength on a logarithmic scale of 0-100. If you use Ahrefs or Moz, check your domain authority (DA) or domain rating (DR) for an overall backlink profile score. Compare a website’s current and historical data. M. See moreMay 4, 2022 9 min read Domain Rating (or DR) is one of the most prominent metrics in Ahrefs. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. SEMrush, Ahrefs and Moz ranked second, third and fourth among the easiest SEO tools to use, in that order. Incentivized. The quality of support has been rated to be better than Ahrefs. Mangools. Ahrefs has its own proprietary authority metric, called Domain Rating (DR), used to estimate the site’s “link popularity” compared to other websites. A higher DR score empowers a website to achieve superior Google Ranking , drive substantial organic traffic, and ultimately maximize conversion rates. Tahir U. July 31, 2023 10:33 AM. The Higher the Ahrefs DR checker, the stronger the website’s backlink profile, leading to rank higher on SERPs. I specialize in creating high-quality backlinks from authoritative websites to boost both your DR and DAAside from that, Ahrefs has 4 plans to suit all types of businesses. We compare Ahrefs Lite and Semrush Pro to help you decide. Think of it this way: when a DR‐100 website gets more backlinks, we can’t make it DR‐101. If the KD is 2%, that does not mean you will rank. The very purpose of the Ahrefs (IMO) is to find out the pages, and: 1. The metric also takes several other factors into account, like the number of internal pages vs. An exclusive Semrush Trial that lasts for 14 days, whereas Ahrefs stopped offering its 7-day trial for $1. py_oil • 1 hr. Ahrefs DR is calculated by analyzing the backlink profile of a website. AR ranks websites in the Ahrefs database by the size and quality of their backlinks, while Domain Rating shows the strength of a website’s backlink profile compared to others in the Ahrefs. Crucially, Ahrefs uses its own proprietary ranking called “Domain Rating”, instead of Moz’s “Domain Authority” algorithm. When you conduct a DR check, higher scores correspond to a much better ability to rank well for certain terms and phrases. This in-depth comparison is the product of our personal experience and our expertise in software analysis. Premium Plan – $599/mo or $5750/year. FAQs & Troubleshooting. See the strength of your website’s backlink profile on a scale from 0 to 100. However, it is important to note that DA is a relative metric, meaning it should be compared to the DA scores of other websites in the same niche or industry. SE Ranking: How They Compare. Like I said above, Ubersuggest is a high-quality tool. 10. It includes the following areas. GameStop Moderna Pfizer Johnson & Johnson AstraZeneca Walgreens Best Buy Novavax SpaceX Tesla. 2. GSC only shows up to 16 months of data by default, but Ahrefs will store and show data for longer than that – as long as your GSC account is connected. Ahrefs collects data through web crawlers that scan and index webpages, analyzing their content and structure to capture information about the site's backlinks, keyword rankings, and other SEO-related metrics. Ahrefs keyword tools offer fewer features, as the keyword research tool consists of two main features: Keyword Explorer. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. Ahrefs dominates with an overall user/editors rating of 4. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. SE Ranking – Best combination of features and value. DR is calculated based on the quantity and quality of backlinks pointing to a domain. CryptoDomain Rating (DR) shows the strength of a website’s backlink profile compared to the others in our database on a 100-point scale. Domain Rating (DR) – An SEO metric developed by Ahrefs that looks at the quality and quantity of the backlinks to a website and scores them on a scale from 0 to 100. In the Wins by Subnets test, Ahrefs is also the clear winner finding 306%. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. A. The links were low-quality. URL Rating (UR) shows the strength of a page's link profile on a 100-point scale. Keyword Difficulty (KD) estimates how hard it will be to rank on the first page of Google for a keyword on a scale from 0 to 100. The links are from a lot of major sites, and they look great. Look at different pricing editions below and read more information about the product here to see which one is right for you. We will also increase DA Moz Domain Authority for your website/blog/store etc. May 4, 2022 9 min read Domain Rating (or DR) is one of the most prominent metrics in Ahrefs. They refer to themselves as “the largest index of live backlinks. Ultimate Domain Comparison Ahrefs: Expert Guide 2024 What is Ahrefs? Ahrefs is a powerful SEO tool that provides comprehensive data and analysis for websites. It is a paid tool and is considered one of the best SEO tools on the market. Website authority is calculated based on different factors, depending on the specific tool used in the. Both Semrush and Ahrefs offer the option to connect your GSC data to your account. Ahrefs uses a website’s backlink profile to determine their DR. Why did my Ahrefs Rank drop if I haven’t lost any links? My website is gaining organic keywords, but losing search traffic. All three have paid versions and can also be adapted or upgraded to be used for large projects. Domain Rating vs. This data is calculated in real-time from verified user reviews. Lite: Costs $99 per month and gives you access to 1 user. When considering your Domain Authority, Moz also looks at the authority of the linking domains. Paid Advertising. Generally speaking, each domain splits its rating equally amongst the domains it links to. Some considerations of our crawl algorithm include: crawl priority (based on DR), speed of. To predict this, DA factors in the total number of links to your website, AKA your backlink profile. The. Find the. Link Building: find the strongest backlink opportunities in a niche. based on preference data from user reviews. In simple terms, Ahrefs determines a website’s domain rating by examining how many unique domains have sent at least one do-follow link to a given website, as well as the DR values. e. It is simple to improve the. You can produce keywords and topics from a huge database using the content explorer feature. UR (URL Rating) and DR (Domain Rating) both show the strength of a target's backlink profile on a logarithmic scale from 0-100—with 100 being the strongest. Compare Google Analytics 360 and Ahrefs based on features, pricing, verified reviews, integrations & more. If you want a solution for competitive research only, then SpyFu is a great option. Here’s how Ahrefs is rated on these sites: G2Crowd – 4. Press question mark to learn the rest of the keyboard shortcutsDomain Rating (DR) shows you how strong the backlink profile of a website is. View. Ahrefs常见问题(中文) By May 1 author 7 articles. It is based on the number and quality of backlinks pointing to a domain, as well as other factors such as the diversity of referring. This means you should judge a page or domain’s Authority Score in relation to similar websites in the same or. Domain Authority is a metric created by Moz. $12/month as a starting point is good, even if the research caps can get annoying. Ahrefs is considered one of the best and most comprehensive SEO tools on the market today. If you’re a beginner and want to get a feel of keyword research tools, give it a try. Find out why SEOs love Ahrefs and learn about the unique things only Ahrefs can do. 5. It calculates the rating by considering various factors, such as backlinks and social shares. Comparison Summary. 3 billion—five billion short of Semrush. . A Quick Explainer of SEO Metrics Category: SEO What is DR and UR in Ahrefs? Domain Rating (DR) and URL Rating (UR) are the metrics Ahrefs uses to rate the backlink. What is a good Ahrefs DA score? A good Ahrefs DA score depends on the industry and competition. Compared to Semrush’s keyword tool, Ahrefs lacks the more complex tools and insights, and isn’t as accurate as Semrush. Find broken links and redirects on your site. For a more in-depth look at your site’s metrics, you can use Moz’s free. So much more (SEMrush is a suite of 55+ digital marketing tools). Semrush lets customers choose from three pricing plans: Pro: $129. By Dania and 2 others 3 authors 8 articles. Aherfs is better. 9/5 stars with 2 reviews and All in one SEO pack user/editors rating is 3. With Ahrefs, the Lite plan offers ranking updates every 7 days, every 5 days on standard, and every 3 days on the top tiers. A Featured Snippet (otherwise called Answer Box) is a brief answer to a user’s search query, which is displayed on top of Google search results. Overview: This Ahrefs review will show you how the program can improve your online presence by boosting SEO, keywords, and site ranking. 📈 Within one week, the DR increased from DR 30 to DR 60. The stronger the domain is, the higher the score it will get. What is domain rating? A domain rating is a metric developed to help predict how likely a domain, subdomain, or page will rank in search engine result pages (SERP). URL Rating (UR) 0-100. They have a huge keyword database with 19. 2. Ahrefs DR ranges from 0 to 100, with higher scores indicating stronger backlink profiles and greater authority. Ahrefs provides SEO specialists, content creators, marketers, and agencies with the following features. This is known as search intent. You come back and tell me either in inches or meters. It ranks every website’s “authority” on a scale from 1-100, where the higher your number, the greater your ability to write an article and have it. View. Ahrefs uses DR (Domain Rating), and Moz and a handful of other companies use DA (Domain Authority) to measure your website on a similar scale. No all my links are from HARO. It takes into. or contact. Using this tool, you can combine advanced operators to refine your search, and filter. It will not load data for existing tabs. For websites that are in more competitive niches:In short, ahrefs da checker will be the hero of your web development story and the star of your SEO strategy! Here are some top benefits of Ahrefs: Crawl your website and uncover errors that can impact your search engine rankings. I also analyzed a few websites and realized a huge difference in terms of DA. Domain Rating Checker: Find Ahrefs DR Scores – Vazoola. There are two main elements that impact the Ahrefs DR score: the quality and volume of external backlinks collected. Domain Rating (DR) shows the strength of a website's backlink profile. Content Explorer. 13. Domain Authority is based on data from our Link Explorer web index and uses. There will be many more websites with DRs of 0-5 and a lot less with DRs of 15-30. But as you said well, they are just metrics created by Moz and Ahref. Domain Rating (DR) and URL Rating (UR) are the measurements Ahrefs uses to rate the backlink profile of a site. DR vs DA (Summary) Domain Authority (DA) and Domain Rating (DR) are two of the most prominent metrics that SEOs use to understand website authority. 7% of them ranked in Google’s top 10 search results for at. Offers free plan with multiple advanced features. Both Moz and Ahrefs have their own auditing sections that determine DA (Domain Authority) for Moz and DR (Domain Rating) for Ahrefs. The UR of these sites is all over the place as you go down the rankings. SEO Keyword Research & Link Building – 1stpageKWsAhrefs domain authority checker has 2 metrics to consider measuring a website’s authority: 1. While they are both backlinks-based metrics, UR compares pages to pages, whereas DR compares domains to domains. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. Easy to use even for a beginner. Domains are scored on a 100 point logarithmic scale – this means that it’s easier to get your site from a DA of 20 to a DA of 30 vs getting a site from a DA of 60 to a DA of 70. It is a logarithmic scale ranging from 0 to 100, with higher scores indicating a stronger and more authoritative website. It’s important to remember that both Moz DA and Ahrefs DR are third-party metrics and do not directly influence search engine rankings. The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. In general, Authority Score is used for domain comparison and not for determining how good or bad domains are on an absolute scale. How to upload a disavowed links file in Ahrefs Site Explorer. None of these numbers come from Google and all that they measure are the quality of the backlinks going to a website. Pricing OverviewAhrefs. Domain Traffic. These are two of the top SAAS services providing compet. Authority. Moz DA vs Ahrefs DR - Which one is most trusted in 2021? I know both are just matrics tools to do Google's guesswork of ranking and i shouldn't rely on any of it. (DR) or Ahrefs Rank (read more about Ahrefs metrics here). - Target filter (to find keywords for which your website doensn't rank in top 10/100) - Lowest DR filter (to find keywords for which you can rank with a low DR website) If you're looking for free keyword. Ahrefs offers a free Webmaster tool account, whereas Ubersuggest offers a free trial. But pitting Mangools vs Ahrefs highlights its drawbacks. Domain Authority (DA) is a metric developed by Ahrefs that measures the overall strength and credibility of a website. If. 3/5 stars with 3 reviews. In the Overview tab, you can view the Authority Score (which is domain authority). Google Search Console. Ahrefs monthly search volume of 380 = 380 real visitors per day. As a rule of thumb, a higher Domain Rating implies a more authoritative website. Ahrefs is simple yet effective. Hogan shares, “Ahrefs and SEMrush are both outstanding. You’ll have to subscribe to enjoy the full Ahrefs experience. Ahrefs has tools to identify content topics that a competitor has covered that you do not cover on your site. So it doesn’t really justify the price tag, unless you’re in that very specific demographic that wants a little bit of everything. I will increase your website domain authority DR in 30 days with my white hat SEO Strategies. WordPress Plugin. Anyone can get thousands of links from a bunch of low-quality sites. The higher the domain rating, the more link juice your website receives. Keyword Research Tools. Ahrefs also help increase DA by working on competitors' backlinks and keywords that are trending the most. com. Applications: How to Use Moz Domain Authority and Ahrefs Domain Rating. (Important AHREFs Domain Rating Explained) The domain and URL ratings of the other sites that will be competing with you are very important. Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). Ahrefs all-in-one SEO toolset can help users with: Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords. Also, Ahrefs may be a better tool to use if you want clickstream based metrics. This other website has a domain rating of 31 on Ahrefs but only 14 on Moz. Backlink Profile.